Platform
Wordpress
Objective
Redesigned Kibocommerce.com to improve SEO and reposition the brand for enterprise-level clients.
Optimization
Kibo needed to reposition it’s conglomerate of 5 different eCom platforms under one brand to attract enterprise-level clients. The newly developed Unified Commerce Platform needed to rank high in SEO, and due to site-speed challenges, Kibocommerce.com needed to be rebuilt. All pages were rewritten – a sitemap of nearly 40 pages – as well as transitioning it to a new hosting platform.
Results
Relaunched of nearly 60 pages in under two months, accomplishing:
- an organic increase of 40%
- an MQL>SQL rate of 23% for the channel
- an additional 6 opportunities and 250K in pipeline, quarter over quarter
- 10% decrease in bounce rate
- 7% conversion rate
